If you email me at jeremy AT jer979.com and I respond from another domain say jer979 @gmail.com, does that affect my credibility with you?

I get why someone would want a specific domain fro branding, for a business card, etc., but once you’ve established the relationship, do you care where I respond from?

Does it matter?

I’m starting to think that it doesn’t.

Thoughts?

Most nights, I go to bed with 0 emails in my inbox. Not every night, but that's the goal.

Here's a good presentation you will enjoy.

Merlin Mann, a well known productivity guru and creator of the popular 43 folders website talks about getting things done, the importance of getting your inbox to zero, and strategies for dealing with high volume email. 

Hat Tip to Presentation Zen for this one.

In the old days (read: 10 years ago), you were rewarded for having as many "subscribers" to your email list as possible.

Hearing what CBS SportsLine is doing shows that quality over quantity is the new benchmark.

How's this for an idea? Actively unsubscribe people.

Why not clean up your list?

I have NO idea who the author is or why he's writing to me.

My name is XXXXXXX and I'm with XXX.  We were founded in 1994 land, and maintain status as a small woman-owned business with a current GSA schedule and active secret DoD clearance.  Our employees are highly qualified, skilled professionals.

We have been working with XXXXXX since 1999 on various engagements such blah, blah, blah.  Our areas of competence on these engagements include Full Lifecycle Systems Development, Web Technologies, Mainframe Applications Support, Networking and Security.

I wanted to reach out to you today in this email to see if there is anything XXXX can do for you on your project.  Please feel free to contact me to discuss. Look forward to hearing from you.

I think this one fails the Godin test...relevant, personal, anticipated.

It fails the You/We test. You should write "you" 5 times as often as you write "We/I"